Augmented Reality | Digital Marketing Strategy Blog

Digital Marketing Strategy Blog

A Blog by MSc Marketing & MSc Digital Marketing Strategy Students at Trinity Business School

Digital Innovation Digital Techniques Featured Spotlight

Augmenting Experiential Marketing.

May 15, 2017January 5, 2017 Aravind Saravanakumar AI, AR, Artificial Intelligence, Augmented Reality, Experiential Marketing, HoloLense, Long Tail, Microsoft

In the recent past, Marketing has evolved from brochures to inbound and now it is moving towards Experiential marketing. Considering the

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augmented reality

Digital Innovation Digital Strategy

How “Augmented Reality” drives the business

April 5, 2017January 5, 2017 Gokce Sonmez Augmented Reality, Digital Advertising, digital campaigns, digital fmcg campaign, Digital Technology, Marketing and Technology, pinar kido, Tetra Pak cartoons

Virtual Reality, Augmented Reality, IOT and wearable technology… These terms have become so popular with the development of technology. Despite

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Augmented Reality

Digital Innovation Digital Strategy

Transforming Marketing Experience Through Augmented Reality

January 16, 2017December 8, 2016 Surovit Roy Augmented Reality, digital marketing, marketing strategy, virtual reality

What is Augmented Reality? Augmented Reality is a digital technology that joins text, images or video over physical entity. At

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