How to automate social media with IFTTT

1. How to get started

Getting started with IFTTT is fairly simple, after creating an account on their sign up page go to https://ifttt.com/search/services where is possible to find the appropriate channel to work with, for instance for social media there is a specific “Social Network” section where we can connect IFTTT with Facebook, Twitter etc.

2. Setting up social media managements systems

There are two main methods to connect social media together. You can either use an already built-in recipe or you can create your own.
The first option is quicker and easier whereas the second one gives you the flexibility to use this service for a specific purpose that you might not find among the existing recipes.

3. Choosing the right recipe

Recipes are organized and divided per channels, for example, there are automations that come handy when using Facebook
As already mentioned, when it comes to handling social media IFTTT is a very convenient tool.

 

This the first of two images showing the applets available for Facebook
Above an example of the numerous opportunities available for Facebook
This image shows the automation available for Facebook Pages
In addition to the recipes available for Facebook personal accounts, IFTTT provides solutions for Facebook Pages

As a matter of fact, it offers many recipes to connect different services and there is a collection of them in the 15 Applet for Social Media.

This Gif shows the "15 Applets for Social Media" page
IFTTT 15 Applets for Social Media

For our social media manager’s peace of mind, these are the option that can be implemented with a click.

For example, we can synchronize our Tweet feed to post on Facebook straight away when using a particular hashtag, in that case, #fb.

This GIF shows the steps to use a recipe
Above the steps to use a recipe

 

As showed by the GIF above, each and every recipe must receive an authorization from the user to work.
It is also possible to customize how the automation works.
For instance, the hashtag can be changed.
In a matter of seconds, we can now post directly on Facebook without even accessing it, a real time saver!

 

4. Cook your own recipe

Lastly, as geek-chef, we can also prepare our own special recipe!

To do this just head to the top right corner where the user icon is.
Then from the drop-down list, you can find the option “New Applet” which let you access the Applet Maker page.

 

This image shows the option to create a new recipe at the top right corner of the IFTTT website
Here is the option to access the Applet Maker Tool

 

By clicking on this option, you’ll be driven through a 6 steps process.
This process allows you to easily create a new recipe.

Once you are logged in, you can learn more about the Applet Maker by going on this dedicated page.

 

This image shows the Applet Maker tool and it has been taken from the IFTTT official site at the following link https://ifttt.com/create/
The Applet Maker is a built-in tool which allows users to create their own recipe

 

So now let’s play with this endless opportunity to automate your daily workload.
Enjoy the spare time earned using IFTTT to develop and improve your job!

Alessandro Tornese