3 Ways Netflix Innovated Content Marketing

In 1997, Netflix started as a DVD delivery service. Twenty years on, it’s the world leader in film & TV streaming with over 104 million subscribers and revenue of $2 billion. Amazon, Hulu and HBO are all gunning for first place. So how do Netflix continue to rule the streaming roost? Let’s look at 3 ways Netflix innovated content marketing to remain ‘King of the Stream.’

House of Card Series Premiere Poster ( Learn Content Marketing )


MSc Digital Marketing Strategy Student @ Trinity College Dublin